To supply quality, fresh produce that delights our customers every day

To be recognised as outstanding market-led growers and suppliers of sustainable, healthy fresh produce and to be at the forefront of the industry in everything we do.

Trust: Be a great place to work where openness, respect and teamwork are encouraged in a safe, ethical environment

Efficiency: Be a highly effective, lean and fast-moving organisation from seed to shelf

Quality: Provide outstanding quality and service to our colleagues and customers

Expertise: Be the experts in our field and never stop learning

Can-do: Be committed and driven in our continuous endeavour to adapt and improve

As progressive growers, we make a difference by developing our people, caring for the environment and supporting local communities.